Last year, Ad Badger’s CEO, Michael Erickson-Facchin, and AMZ Pathfinder’s Founder, Brent Zahradnik discussed Amazon Sponsored Display Ads. Since then, they’ve really come into their own in the Amazon PPC world. Being a fledgling beta in the past, Sponsored Display Ads are now part of the Holy Trinity of Amazon ad types. A lot has changed in a year, and we’re here to give you the rundown of what’s new with Sponsored Display Ads, why you should be using them, and how to get the most out of them.
Join Mike and Brent as they tour the complex world of Amazon Sponsored Display Ads and show you how to take advantage of their unique targeting options and use them to boost awareness.




