There’s a horrific scenario plaguing every Amazon ad group… and it’s not slowing down anytime soon.
Filling your ad groups with too many keywords or products prevents reliable research results, drains your budget, and can leave your best keywords high and dry. Keyword dumping spells disaster for your ad groups … and your ACOS.
This week on The PPC Den, Ad Badger CEO, Michael Erickson-Facchin and AMZ Pathfinder Founder, Brent Zahradnik, unpack everything wrong with keyword dumping and product dumping and show you how to find the right amount of keywords and products for your ad group.
