Together with AMZ Pathfinder’s Founder, Brent Zahradnik, WAPI Community CEO and Founder, Alexander Fridman hosts an episode that talks about Sponsored Display Ads and their amazing features.
Sponsored Display is finally an ad type on Amazon that is coming into its own. The sponsored display ad is now finally an ad type that is more feasible to use on a larger scale.
Brent discusses several topics surrounding Sponsored Display Ads such as targeting, how it fits in advertising strategies, best practices to follow, how to create them, common associated costs and payment methods when running Sponsored Display ads, and potential predictions in the future.




