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AMZ Pathfinder

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Let us help you discover how to get the best results out of your PPC campaigns for Q4

Q4 is the perfect time for doing a health check on your Amazon PPC campaigns and see where you can optimize for improved efficacy. 

That’s why AMZ Pathfinder created the Q4 Amazon PPC Checklist. As an Amazon PPC agency generating 7-figure results since 2015, we distilled our Q4 processes and procedures for our clients into an easy-to-follow guide.

If you’re looking for the best sales velocity, ranking and profitability this Q4 holiday season talk to us then get the checklist and read through the steps with your team! Rest easy!

We just did the optimization tasks for you. Over 30+ major optimization tasks to improve your campaigns for Q4.

Maximize Sponsored Product, Brand, and Display Ads

Take advantage of new 2022 features to effectively optimize and maximize your campaigns. This includes new budget rules, audience targeting, bulk file strategies, and more!

Revise Your Negative Keywords & More!

This is to ensure that you’re not blocking any keywords that might not convert at a sustainable rate earlier in the year but with increased conversion rates during Q4 now make sense to spend money against.

Prioritize Profitable Ad Slots Aggressively

Maximize your visibility during peak sales days. Watch your top performing products winning top performing keywords in top performing placements without going over your target CPC.

Implement New Features Like a Pro Right Before Q4!

Discover what to do with broad match keywords and open match types by the experts. Also review your inventory and stockouts changes, budget rules, audience targeting, and more!

These Are The Same Steps We Take to Generate The Best Q4 Results For Our Clients Year-Over-Year:

Words From Our Clients:

Bryan
Bryan
CEO | Health & Household Brand
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“You guys were able to help us scale as we came out with more products. It would’ve been too difficult to do it by ourselves. We trust your judgement to make the right decisions and to understand the space which opens the capacity for us to just spend our time doing other things.”
Ash
Ash
CEO | Health & Household Brand
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"To me, the main thing for an Amazon PPC Agency is the communication part and I think that you guys [AMZ Pathfinder] have communicated everything really, really well. Frequent follow ups: emails and calls every month and to me, that’s very valuable. Those two are the main things for me: The communication part and also the Amazon PPC data that you show in terms of spreadsheets and charts."
Sean D.
Sean D.
CEO | Health & Household Brand
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"Working with Brent and the AMZ Pathfinder Team has been the best decision to help scale our business effectively. His knowledge & expertise is demonstrated by our significant increase in sales on Amazon. A-Player, results-driven & customer-focused."
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Ready To Break Revenue-Records This Q4? Optimize Your Campaigns Like a Pro:

Consistent Results

Here are some case studies we are allowed to share. Click on each image to see how  AMZ Pathfinder helps brands manage and scale their PPC campaigns.

How KeySmart 4x Amazon Ad Revenue

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“Our ad revenue today is like half of our business. In the last 2 years we doubled both the ad spend and the revenue. So probably quadrupled since 5 years ago.”
Kevin Tunney
Director Of 3rd Party Markets & Compliance | KeySmart

How This CPG Brand Increased Annual Amazon Ad Revenue by 147%

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How We Generated 4.78x ROAS For This Sexual Wellness Brand

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We Guarantee This.

A professional service so aligned with your revenue goals and communication style, you’ll swear someone is running your Amazon ads in-house.

© 2022 AMZ Pathfinder
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Download the Amazon PPC Health Checklist for Q4

13 Must-Do Optimization Tasks for your biggest Q4 in 2020!

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How Keysmart Quadrupled (4x) Amazon Revenue in the Last 5 Years with AMZ Pathfinder

The Client:
The numbers on screen kept climbing and by midnight Michael Tunney, founder of KeySmart, destroyed his modest goal of $6,000. His Kickstarter ended with an incredible $329,862 and 8,000 pledges from eager backers. This raised a problem that the new KeySmart Team couldn’t solve on their own…

The Challenge:
The immediate growth and notoriety Michael and his team found left them spread too thin. When trying to execute Amazon advertising, their in-house marketing manager did the initial setup but he was not able to prioritize Amazon PPC.

The Solution:
AMZ Pathfinder diagnosed their business and implemented long lasting solutions that not only helped their immediate challenges, but allowed the KeySmart team to scale with practical PPC strategies.

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How AMZ Pathfinder helped this CPG Brand increase annual ad revenue by 147% in 2.5 years

The Client:
Bryan has been in ecommerce for the last 5 years. His CPG brand is in the health and household category selling energy-focused consumer packaged goods.

The Challenge:
We were small enough so I was doing it myself. However, we got to the point where we were getting bigger, so I had to outsource that.” – Bryan | CEO

The Solution:
With Bryan’s business being a consumer packaged product, AMZ Pathfinder understood that sales velocity, brand positioning, and CLV (customer lifetime value) is more important than just low ACoS.

 

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How AMZ Pathfinder Generated 4.78x ROAS For This Sexual Wellness Brand for 22 Months

The Client:
Healing & Bliss* is a US-based Amazon seller who has been in business since 2015. Their brand resides in the sexual wellness and health space.

The Challenge:
Before Healing & Bliss partnered with AMZ Pathfinder, they were having a hard time finding someone to manage and optimize their Amazon PPC advertising.

A common scenario we sometimes see as an agency is a “start and stop” approach where an in-house person will do good work executing the initial phase of an advertising strategy but will slowly drop off when it becomes clear they need sustained effort to maintain optimal performance.

The Solution:
If you know anything about selling sexual wellness products, you know that Amazon deploys stricter policies and guidelines to prevent offensive or sexually explicit content on their platform. 

Because of these standards, we swiftly coordinated, cooperated, and resolved product issues with Amazon Seller Support due to its sensitive nature (ie. adult wellness products). This resulted in us developing future-proof strategies for campaigns to avoid and prevent any future suspensions.